The Toronto Maple Leafs Alumni Association is a respected group that represents Maple Leafs legends and deepens their connection with fans and the community. We developed a new website to honour these members and streamline the booking process for appearance requests. I also helped define the site’s look and feel, incorporating archival imagery and artifacts to pay tribute to the alumni. The homepage features an engaging narrative about the history of the Maple Leafs, paired with archival imagery presented in a step-by-step, interactive format. This design not only captivates and informs visitors but also builds excitement and anticipation for fans looking to book an experience with the alumni.